Technology has evolved so much in the past ten to twenty years seeing the introduction of Mobile Phones and the internet becoming more and more popular communication medium, research hub and so on. Undeniably the adoption in mobile communication technology is significant. ProConSol believes that it is due to the fact that for the first time communication is really mobile, unrestricted and time- and place independent. Short Message Service (SMS), in particular, lends itself to be used by organizations in both public and private sector across the globe as a means of communicating directly to targeted audiences. It is a means of communication that is understood by all mobile handset owners to-date; as proven the mass-adoption of the protocol in the late 1990’s for various applications and communication requirements; and introduction of various income generating campaigns that targeted mobile users who are deemed well inclined in terms of SMS feature on the mobile devices.
SMS has shown considerable flexibility in a market that is full of other media platforms that all add to the clutter of daily communication. SMS is a form of very much personal, immediate communication with high reach capability, low cost and high withholding levels. With communications media converging, SMS is now accessible in many ways as a process enhancement tool from communication perspective.
Extensive Contact
More people can be reached via SMS than with any other communication medium to date such as e-mail or fax communications. SMS is at the same time mobile, in the sense that recipients can be reached wherever they are.
SMS is Cost-effective
To date SMS is the most cost-effective way of communicating to any mobile audience with high assurance of immediate delivery. It can be delivered to a handset at a fraction of a voice call. The fact that SMS can be sent out in bulk to large groups of recipients in a manual or automated manner further means that fewer resources are required to action the communication.
High Response to Calls-to-Action
Because SMS is an extremely personal means of communication, there is a high level of attention for any text message that is received by the individual. Almost regularly, the whole message is read, which is really easy since it is constrained to delivering only 160 characters per message size (if no concatenation is used). These factors induce a higher than average response rate to a call to action, as there are high attention levels to incoming messages. At the same time, of course, it means that abuse and unsolicited messages are aggressively reacted upon.
Instantaneous
An SMS is typically delivered within seconds, depending on the gateway used, message traffic, and of course on the handset being switched on and within coverage. Because messages are pushed to the handset by the delivering network’s SMSC (Short Message Service Centre) and does not rely on the recipient retrieving it from a server, it is an extremely reliable means of getting time-sensitive messages to recipients. Whether a message is sent to 50 people in a foreign country, or simply to a staff member on the way to a meeting, it is an effective way of communicating directly to the intended recipient as close to real time as possible.
Reliability
SMS has excelled as an acceptable communications medium since the inception and is continuously gaining popularity. Due to continued increase in reliability, it is widely accepted as new business communications channel.
Message Reporting
SMS messages can be saved on the existing IT infrastructure. Messages can be searched based on date, content, destination number and product or ID employed. This allows full tracking and reporting, which allows the business to exercise control.
Private and Prudent
One SMS - one recipient. SMS messages are sent to individual mobile handsets where it is personal and aimed at that specific individual or group of individuals, allowing for compelling one-to-one communications where necessary. SMS is different from other kinds of mass media, in that it is direct and private. Communication to a mobile handset is therefore also dangerous, if not well thought out and relevant.
ProConSol messaging solutions running on Bulk SMS technology offers:
a. Mobile-to-Group
b. Web-to-SMS
c. eMail-to-SMS
d. Bulk SMS Text Messenger
- Mobile-to-Group
Mobile-to-Group affords people who communicate with group(s) to send one SMS message to one number and the message will be distributed to all the people who are part of the group. The sender will incur cost of one SMS and the other fee will be paid to the SMS system. In short the Bulk SMS sender uses a Cell phone to send bulk SMS's to contacts in the online phonebook. There is no need to be near a PC to use Bulk SMS messaging platform.
How it works
Mobile-to-Group allows sender to enjoy out of office mobility with access to Bulk SMS solutions. The Mobile-to-Group feature allows the sender to send SMS to online phonebook groups from a cell phone. It is enabled on Mobile-to-Group on the system.
- Web-to-SMS
Web-to-SMS is the capability to send SMS to single or a group using Web Interface through web browser communicating instantly. It provides two-way messaging allowing receiving of SMS replies to an inbox. User can log into the Web to SMS from anywhere with internet access. This simple to use Web interface allows the sender to communicate instantly with individuals or groups via bulk SMS messaging. It provides two-way messaging allowing you to receive SMS replies to an inbox. Web-to-SMS has several user-friendly features for sending SMS messages using the Internet browser. Sender can log on to Web-to-SMS from wherever there is an access to the Internet - at work, home, hotel, Internet café or WIFI hotspot.
Web-to-SMS Features:
· Phonebook
· Message history with status reports
· Message routing via multiple gateways
· Scheduling messages for a future date
· Upload unique messages from file
· Inbox folder
· Purge Failed Numbers
· Controllable sender Id
· SMS Merge
· SSL Encryption
- EMAIL-to-SMS
Email to SMS allows sender to use an email client (MS Outlook, Gmail or any other email client) to send and receive SMS messages.
How it works
This is a great interface for people comfortable with using email. It also allows for multiple people to use the system - a powerful tool for office communication. Once registered with email setup steps followed, the sender will be ready to send from your email client. Replies to an SMS can automatically be forwarded to an email address chosen.
This feature allows the sender to extend SMS to the desktop. By using senders email client to send SMSes the send can easily communicate with one person or groups of people while using a familiar interface. This page allows the sender to enter in one or more email address that the sender will send from for Email to SMS.
- BULKSMS TEXT MESSENGER
With our BulkSMS Text Messenger the sender extend the power of SMS to a desktop computer or laptop.
How it works
This is feature rich software is easy to install and use. It has a familiar look and feel, similar to your e-mail client. Replies to messages are received in an Inbox. Messages can be replied to, or forwarded to others. The software was designed to facilitate quick group and individual messaging.
Additional features are:
Creation of distribution groups.
Easy Outlook Address book integration.
Quick messaging to large groups (+20,000 contacts) and individuals.
Personalised messaging.
Detailed reporting of all sent and received messages.
Detailed reporting of all sent and received messages.
Uploading of databases and linking to external datasources
Bulk SMS Solution
